It's pretty simple. We have NO preservatives, coloring, sugar or other additives in our food.
Each of our recipes contains fresh human grade ingredients.
The idea behind The Natural Bowl is to serve as close to a healthy home cooked meal as possible, without having the hassle of actually having to cook every night.
The term human grade in pet food means the finished product is legally suitable and approved as nourishment for humans.
We’re taking this a step further, as we’re not settling for just “edible” for humans – for us human grade means we’re using quality ingredients which you can buy in any supermarket, and would be happy to eat ourselves.
Human foods are much more rigorously regulated than foods made for animals.
Our dog food is made much the same way you would at home.
We prepare the meat and veggies in a pan in the oven to keep the goodness locked in.
We do not use excessive temperatures or pressure as with kibble – our food was created in a home kitchen, and we will continue to make it the same was as we did at home.